This video is from the e-Commerce and the New Economy certificate course in the Digital Business and Technology certificate course series from Allegro Learning Solutions.
The e-Commerce and the New Economy course investigates business strategies to optimize e-commerce opportunities. The technology foundations for establishing an e-commerce presence are explored. Technology strategies, platforms, and tactics enable the online shopping experience and empower the business and the consumer to achieve their individual goals in a collaborative environment. Learners also review the impact that online marketing and web site usability have on consumers embracing a company’s e-commerce solution.
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